FPCCI’s Central Standing Committee on Women’s Style, Beauty and Skin Care held it’s second meeting under the convenership of Zehra Zahid which was attended by FPCCI’s Vice President Mr. Sheikh Sultan, Madam Nazli Abid, Rehan Shamsi, Afnan Syed, Prince Haider Clark, Ayesha Riaz , Syed Faraz Waheed, Faizan Munawar Varya, Dr. Saba Shaikh, Asad Ayaz, Dr.Aisha Humaira, Yasmin Arif, Tanya Faheem, Javeria Asad, Lalarukh Thanvi, Noorulain Ismail, Tasneem Bandukwala and other important businesspersons and entrepreneurs. Zehra Zahid mentioned that although the government is keen on foreign investers investing in the country, it is worth noticing that under the absence of any support or relief packages, foreign investors would think twice before investing in Pakistan.
A little intro about Zehra Zahid,
She is an Entrepreneur and Skin Care Acupressure Therapist based in Saudi Arabia her company Xee Beauty is registered in USA. She recently opened a Parlor in Karachi by the same name. She also does modelling as a hobby and has brought Mink Lashes to Pakistan, her interviews have appeared in Radio Pakistan, channels and magazines, newspapers etc. She has also started anchoring for PTV in her recent Karachi visits and is Convener of the Central Standing Committee on Women’s Style, Beauty and Skin Care at the Federation of Pakistan Chambers of Commerce and Industry. She writes skin care articles for Elitian Times of Saudi Arabia, Social Diary Magazine of Pakistan Observer and many other newspapers for example ‘ The Financial Daily’ from time to time and has appeared on many Channels including PTV, GEO, Aaj TV and others for mostly talks on Skin Care. Karachi Editor’s Club has launched a course which includes a course segment , ‘Writing on Tourism’ by her, as she studied Tourism from William Rainey Harper College, Illinois, Chicago U.S.A. Zehra Zahid spent her childhood and most of her life in Saudi Arabia and her clients include some of the most influential class of Saudis (Al Mana) and others, as well as the foreign community of Saudi Arabia. With her broad foreign travel exposure and different experiences, she is an excellent addition to the business Community.
In the meeting conference it was stressed that under the current post COVID 19 financial situation, it is becoming increasingly difficult for SME’s to fight the losses incurred during the lockdown. The situation for the business community seems unclear and it has been suggested to the government to grant half crore per SME to fight the losses that they have incured as SME’ s are the backbone of any economy. Another thing which was discussed was the fact that women entrepreneurs have really taken a toll in the country and although the government is keen on promoting them it is not quite possible with out any kind of support. Women entrepreneurs have been struck down quite badly. In this direction, the Convener Zehra Zahid has planned on starting beautician programs to train women so that they are able to fight unemployement, post Covid and is seeking means to gain funds and also asking the goverment to provide support as these trainings will be in accordance with international standards of hygiene and will catapult the beauty industry to another level and will also be beneficial in the future, incase of any other infectious disease breakout.